Can you think of any sillier campaigns?
When I saw the news that SBS is going to launch a "Flag the bus early" campaign, I almost fell off the chair laughing. Ok, I exaggerated. But come on, is there even a need to have such a dumb campaign?! It is like pointing fingers at us and claiming that it is our fault when the public buses sometimes zoom past the bus-stop even though there are people flagging for it. I don’t know how many people feel this way, but I for one think that the bus fare that we are paying is just unreasonably too steep for the service that we are getting. I can easily come out with a list of the kind of poor services that we’ve been getting all these years.
1. Driver can’t see you (flag):
Just within the past 2 years alone, I’ve succeeded in turning invisible for at least 5 times. No matter how early I flag, how big an action I made before the oncoming bus, the driver just "failed" to see me and happily drove past the bus-stop. On one occasion, I missed 3 buses in a row! Flag the bus early my f00t.
2. Driver wants a race with you:
How many times have you chased after a bus, only to helplessly see it move off when you almost reached the bus-stop? I’m sure the bus drivers could have easily seen anyone running towards their directions, but they just simply bo chup and drove off pretending that the running person was a enthusiastic runner training for a marathon.
3. You wished the bus was not air-con:
Air-con buses do not necessarily provide you with comfortable cool air. It is dreadful to wait for your bus for fifteen minutes in a hot noon, and then got into the bus realising that the air-con is faulty. We’re not plants, you know? Don’t make us pay money to be caged in a greenhouse.
4. Fierce coward:
This one is classic. A couple of weeks ago, I took a bus with a buddy to ECP for a blading session. As I mistook one of the bus-stop as our destination, I pressed the bell. Upon realising that it wasn’t the right place to drop off, we stayed in our seats while the driver stopped and open the door (we were upstairs). Guess what happened next? The bus driver took the trouble to get out of his seat, climbed up to the 2nd floor and shouted at me: Oei!You pressed the bell?! I was taken aback by such wonderful service, but clarified that I pressed wrongly. Don’t anyhow press ah, waste my time you know!, he shrieked again before returning to his seat. You were wasting more time by crawling up and down, I thought.
So, when I reached my destination, I couldn’t help but to walk to the driver’s seat, glanced at the bus plate number, and then showed the driver a no-nonsense face while explaining sternly that I didn’t do that deliberately and that his behaviour was totally uncalled for. To my surprise, he became suddenly so friendly and apologetic! After I got off that bus, he still gave me a thumbs-up through the window! Haha, scared I complain ah.
So, with all these problems, shouldn’t the bus company think of more campaigns to educate their drivers (those bad ones, not the friendly and helpful ones, yah?
) instead of educating us to flag that damn bus earlier?
Well, I can smell a "Lets not complain about SBS services" campaign coming.







